Videoconferencing

How WowWe is used in:

Sales for customer and revenue growth.

Cheri is a Business Development Manager at an Auto Dealership in New Jersey and is responsible for
the sales process and activities in both the Internet department and the showroom sales floor. Her
team has been pretty good about follow up to their prospective first time visit clients and Internet
leads. When processing her weekly reports for the Dealer Principle, she noticed a high percentage of
salespeople leaving voicemail messages with little to no callbacks from their clients. Because there
were no comments typed into the CRM tool, she wasn't sure if there were actual messages left by the
salespeople or were they just "clicking" the left message prompt. She also didn't know what was said
on the messages. This had a big impact on the daily appointments production which usually results
into high closing percentages for the dealership.

She identified 3 areas of concern that if resolved can result in sales growth.

" How can I ensure the calls are made by all Sales People and not just typing "Left Message" in the
system?
" How can I ensure the proper information is being delivered correctly?
" How can I ensure a response from the clients to have an opportunity for a dealership visit?

The WowWe Solution

Cheri tested out the WowWe Video Email functions in the suite of products available in the business
package in the Internet department. She found sending video mail was as easy as sending regular
text but the difference was amazing. Customer's response was almost immediate because they saw
a video wrapped in a professional custom template and that there was a live person on the other
end. The message spoke to them with facial expression, emotion, and an appeal unlike other auto
dealerships. By using the reporting features in the WowWe virtual office, Cheri can see what videos
were sent, how the message was said and when the customers viewed them. She also could
determine how many times the videos were viewed by the clients. Cheri's appointment percentage
jumped by 64% and she showed an immediate 24% increase in sales for her department. She has
now moved video email to the sales floor and service departments.